Freelancing on Fiverr is a great medium to learn and earn. One can dive deep into Freelancing with some serious skills. There are opportunities for Designers, developers, writers, editors, animators, actors, and whatnot. People find Fiverr to be among the best sources to buy online digital services as it is fast, result oriented, and save cost too sometimes. Apart from that, there is a perk of finding the best talent for the specific service.
As such, Fiverr serves as a medium for digital buyers and sellers. With the change in time, Fiverr is experiencing a crucial time for newcomers. Sellers who joined way back and their gigs are ranking already are earning huge out of it. But the newcomers have the challenge of providing unique and quality services and all that for a low cost. They have fewer reviews, less visibility on their gigs, and overall fewer changes to make business. Even if they are online, the chance of visibility is quite low because of the level of competition existing on the freelancing platform, Fiverr.
However, we have this guide to help the new sellers to increase the visibility for their gigs, increase sales, promote their gigs the best way, and get more clicks on their gigs on Fiverr. If you follow the below-mentioned strategies, you can definitely reach more clients, or attract more buyers on Fiverr.
Tips to Increase Visibility of Gigs on Fiverr
The amount you earn on Fiverr depends on the number of sales you make, and thus it depends on the number of clicks on gigs and impressions. In order to increase the impressions of your gigs on Fiverr, you can perform the following actions.
Research before You Publish Your Gig
To get visibility, you first need to do some research before you add your gig. Your research should be based on who your competitors are, how active they are, what is room for improvement, any loopholes in services that you can fill up, how strongly they have occupied the position, and more. Simply, you need to see if your gig can perform well for the specific service. Even if the service is highly competitive, you can module your promotion strategy accordingly.
Suppose you are a designer looking to add a gig about Logo creation. Now you find that they are huge competition on such keywords on Fiverr, then you can module your services with the following-
- Logo for Twitter Account
- Custom logo design for Instagram
The more you narrow down your gig, the better results you will achieve. Now this will help you get quick results and fast orders. Interestingly & fortunately, you can edit your gig later when you find that it is performing well, and you should target it for more wide keywords.
Scaling at that point in time would be fruitful as you will have enough reviews and completed orders on the same gig.
Title, Description & Tags Make the Gig Stand Out
Your gig on Fiverr is like a post on any other authority website. You can rank it better with on-page SEO strategies like better relevant titles, descriptions & tags.
To do this, you will need to study the gig offering page for the desired keyword. Now make sure you include the most keywords that are coming in the top ten gigs results.
Your description should not be only user-friendly but also search-friendly so that it may get visible to Fiverr as well as search engines on the Top.
Using Video is recommended in Featured Content
It is always recommended to use the video in featured content as the buyers want to see more of what you are offering. Also, it lets the buyers see more visuals on hover. Overall, videos are powerful enough to persuade buyers in the best way. However, if your gig is pretty old and you have completed a pretty good amount of orders, then most often, your completed offers work for your featured content.
Even if you use images, make sure they are visually decent, relatable, and look distinct from the crowd. Check the most probable keywords, search the gigs over them and find the color scheme which may make your gig visually different. Don’t worry. It is not that hard and time-consuming. Even if it is, this will reward you later.
Be More Active
If you are a little bit familiar with Fiverr, then you might have noticed that the users from the top gigs are often active or they had recent activity or logins. In other words, their response time and activeness on the platform are pretty high, which returns them with good orders.
Be Responsive to Messages
Being active alone will not help you until you provide quick feedback to the queries asked by the prospective buyers. Try to respond to all the messages quickly and maintain a high response time. This will undoubtedly show a positive element to the buyers checking your gigs.
Professional, Fun, and Persuading Touch
With the professional, fun, and persuading touch and a user-friendly description, you can build an instance connective with the buyers. It will help you get more conversions out of the impressions.
As it is seen that even if your gig ranks and people are clicking and reading it, it lacks usability and perfect touch, it does not convert into orders and sales. So, if your gig is new, you need to work on it as you have no or fewer reviews and the work to show.
Promote your Gigs on Social Media
Promoting your gigs on social media is a great way to get quick actions and visibility, which may help you reach its visibility at a high rate on the platform(Fiverr) as well. However, sharing gigs on the forum will help you only if you share them with the right audience. Suppose your gig is about “WordPress customization and developing custom themes,” then you can share it in a web design group, WordPress.
Over To You
So, these are some strategies following which you can increase the exposure, visibility, or reach for your Fiverr gigs. Increased exposure to Fiverr gigs, in turn, will let you leverage more sales and orders.
It will not be so easy to get exposure on your gigs; however, if you are determined and follow these strategies with consistency, you are likely to see the results in significantly less time. Avoid using bad or black hat techniques to get orders on Fiverr, or you can be removed by their community. Try to be fair and use the tips which are mentioned in this post.
As a new seller, it is always a hard time to see the traffic coming in. As of 2024, Fiverr has updated its algorithm to give importance to new sellers. As such, you can see some good responses when you publish your first gig. At this stage, your response time, delivery time, and activeness on the platform will decide how well you do.