Trafft Review 2025: Features, Pricing, & Alternatives

Scheduling tasks like emails, staff coordination, and payment reminders can slow operations and lead to missed revenue from no-shows. Centralizing bookings, automating reminders, and syncing calendars helps reduce errors, prevent double bookings, and improve the client experience with less manual effort.

A platform like Trafft addresses these issues by operating continuously: it shows real-time availability, accepts secure payments, and sends automated reminders via email, SMS, and WhatsApp to cut down no-shows. It also syncs with popular calendars to avoid conflicts, supports role-based access for teams and locations, and consolidates invoicing, deposits, refunds, and performance reporting in a single system.

This review looks at Trafft’s practical value for service businesses in 2025—its core features, plan options, and day-to-day usability. The goal is to determine whether it reduces back-and-forth communication, improves attendance, and supports multi-staff, multi-location workflows without adding technical complexity.

Trafft Highlights

Trafft was developed by TMS Outsource, a technology company dedicated to creating powerful solutions for businesses. Launched with the agenda to simplify and automate scheduling for service-based industries, Trafft has grown into a comprehensive business management tool.

The platform is engineered to be an all-in-one solution, helping businesses manage appointments, employees, services, and finances from a single dashboard. Its core mission is to empower entrepreneurs and small to medium-sized businesses by saving them time and helping them grow their revenue.

Product Name	Trafft
Official Website	https://trafft.com
Developers	TMS Outsource
USPs	All-in-one platform, High level of customization, Google & Outlook calendar sync, Payments
Category	Appointment Scheduling & Business Management Software
Integrations	Google Calendar, Outlook Calendar, Zoom, Google Meet, Stripe, PayPal, Mailchimp, Zapier
Best For	Salons, Consultants, Fitness Studios, Healthcare Clinics, Professional Service Providers
Support Options	Email Support, Live Chat, Knowledge Base
Documentation	Comprehensive Help Center & Video Tutorials
Company Headquarter	Niš, Serbia
Starting Price	$0 (Free Plan Available)
Alternatives	Calendly, Acuity Scheduling, Setmore, SimplyBook.me
Affiliate Program	Yes
Affiliate Commission	20% recurring commission
Money-Back Guarantee	15-day money-back guarantee

How to Use Trafft: A Step-by-Step Guide

Setting up the platform is the next logical step after exploring its features. This practical guide will walk you through the process to get you started with Trafft.

1. Sign Up and Basic Configuration

This is the foundation of your entire setup.

Create an Account: Go to the Trafft website and sign up for a plan. Starting with the Free plan is recommended to explore the core features without any commitment.

Initial Setup Wizard: Trafft will guide you through an initial setup wizard. Here you will provide basic information about your business, such as:

• Your business name and category (e.g., Health, Consulting, Education).
• Your company’s working hours and timezone.
• The currency you operate in.

Completing this accurately is crucial as it sets the default parameters for your entire booking system.

2. Create Your Service Catalog

This is where you define what your clients can actually book with you.

Navigate to ‘Services’: In your Trafft dashboard, find the “Services” section.

Add a New Service: For each service you offer, you will need to configure the following details:

• Name: e.g., “Initial SEO Consultation” or “90-Minute Yoga Class.”
• Duration: How long the appointment lasts.
• Price: The cost of the service.
• Assigned Employees: Select which team members are qualified to provide this service.
• Buffer Time: Using this is highly recommended. It automatically adds a small, unbookable time slot before or after an appointment for preparation, cleanup, or travel.

3. Add Your Employees

If you have a team, this step is essential for managing schedules without conflict.

Go to the ‘Employees’ Section: Here you can add each member of your staff.

Create Employee Profiles: For each employee, you can set up:

• Their contact information.
• A profile picture.
• Specific Working Hours: Set a unique schedule for each person, including their days on, days off, and breaks.
• Assigned Services: Link their profile to the services they are able to perform.

This ensures that clients can only book a specific employee for a specific service during their available hours.

4. Customize Your Booking Page

This is what your clients will see, so making it look professional is key.

Navigate to ‘Customize’: This section provides all the tools to brand your booking page.

Apply Your Branding:

• Upload your company logo.
• Select your primary brand colors.
• Choose a layout that best fits your style.

Add Your Content: Write a clear and welcoming description for your booking page. You can also customize the text for buttons and notifications. A well-branded page builds trust and provides a seamless customer experience.

5. Connect Your Essential Tools (Integrations)

This is a critical step for maximizing automation and efficiency.

• Calendar Sync: Go to the “Integrations” section and connect your Google or Outlook Calendar. This two-way sync is vital for preventing double bookings by checking your personal calendar for conflicts.
• Payment Gateways: If you are on a paid plan, connect your Stripe or PayPal account. This allows you to require deposits or full payments at the time of booking, which significantly reduces no-shows.
• Video Conferencing: If you offer virtual services, connect your Zoom or Google Meet account to automatically generate unique meeting links for each booking.

6. Go Live and Share Your Page

Once everything is set up, it’s time to start accepting appointments.

Get Your Link: Trafft provides a unique URL for your booking page.

Share Everywhere:

• Add the link to your social media bios (Instagram, Facebook, etc.).
• Include it in your email signature.

Embed on Your Website: Trafft provides an embed code that you can copy and paste into your website (like WordPress or Squarespace) to display your booking form directly on your site. The embed feature integrates smoothly into most websites without a noticeable impact on loading speed.

Trafft Features

During our hands-on testing at DroidCrunch, we explored every corner of the Trafft dashboard. Here’s a breakdown of the features we found most impactful and how we utilized them.

1. Customizable Booking Page

First impressions matter, and Trafft ensures your booking page reflects your brand. We found the customization options to be extensive.

• Branding: We easily uploaded our DroidCrunch logo and selected brand colors to create a seamless user experience.
• Service Catalog: You can list all your services with details like duration, price, and buffer time. We set up mock “SEO Consultation” and “Content Strategy” sessions in minutes.
• Employee Selection: Clients can choose to book with a specific team member, which is a fantastic feature for personal services.

2. Employee & Resource Management

Managing a team’s schedule can be complex, but Trafft simplifies it. In our test, we set up multiple employee profiles, each with unique working hours, days off, and assigned services. The platform intelligently prevents any double bookings and shows real-time availability, which we found incredibly reliable. You can also manage resources like meeting rooms or equipment, ensuring they are not booked by multiple people simultaneously.

3. Online Payments & Invoicing

Securing payments upfront is a great way to reduce no-shows. Trafft integrates directly with Stripe and PayPal. We connected our Stripe account and could easily require a deposit or full payment at the time of booking. The system also automates invoicing, sending professional-looking invoices to clients after a service, which is a huge time-saver.

4. Automated Reminders & Notifications

This was one of our favorite features. We configured Trafft to send automated email and SMS reminders to our “clients” before their scheduled appointments. This single feature has the potential to almost eliminate no-shows. You can customize the timing and content of these messages for different services. The platform also sends notifications to staff about new bookings, reschedules, or cancellations.

5. Powerful Integrations

A tool is only as good as its ability to work with other software. Trafft excels here.

• Calendar Sync: We synced it with our Google Calendar, and it worked flawlessly. Appointments made in Trafft instantly appeared in our calendar, and events created in our calendar blocked off our availability in Trafft.
• Video Conferencing: For our “SEO Consultation” service, we integrated Zoom. Trafft automatically generated a unique Zoom link for each booking and included it in the confirmation email.
• Marketing & CRM: Integrations with tools like Mailchimp and Zapier open up endless possibilities for marketing automation and connecting with your CRM.

6. Reporting and Analytics

Trafft provides a clear dashboard with key business metrics. We could see at a glance our most booked services, top-performing employees, and total revenue over a specific period. This data is invaluable for making informed business decisions and identifying growth opportunities.

Of course. Here is a detailed explanation of those specific Trafft features, continuing from our hands-on review.

7. Comprehensive Form Builder

Beyond just gathering a name and email, Trafft’s form builder allows you to collect crucial information from clients at the time of booking. During our testing, we found this feature incredibly useful for preparing for appointments in advance.

• Custom Fields: We were able to add various types of fields to our booking form, including text boxes for special requests, dropdown menus for service options, checkboxes for agreeing to terms, and date pickers.
• File Uploads: This is a standout capability. You can allow clients to upload documents directly through the booking form. This is perfect for consultants needing project briefs, trainers requiring intake forms, or designers needing creative assets before a kickoff call.
• Required Fields: You can make specific questions mandatory, ensuring you always get the essential information you need to serve your client effectively. This simple step saved us significant back-and-forth communication in our simulations.

8. Appointments

This is the core of the platform, and Trafft handles the complexities of appointment management with impressive flexibility. It’s designed to accommodate various business models, not just simple one-on-one meetings.

• Multiple Booking Types: We could easily configure different kinds of events. This includes standard one-on-one appointments, group bookings (like webinars or fitness classes with a maximum capacity), and recurring appointments for clients who need to book a series of sessions.
• Buffer Time: To avoid the stress of back-to-back meetings, we utilized the buffer time feature. This allowed us to automatically add a block of time (e.g., 15 minutes) before and after each appointment for preparation or travel, which isn’t visible to the client but is reserved in our calendar.
• Client Self-Service: Trafft creates a customer portal where your clients can log in to view their upcoming and past appointments. You can set rules that allow them to reschedule or cancel their bookings on their own, which reduces your administrative workload.

9. Marketing Tools

Beyond just scheduling, we were impressed with the built-in tools Trafft provides to help you market your services and encourage repeat business.

• Coupons & Discounts: We created test promotional codes with ease. You can set up discounts (e.g., “NEW15” for 15% off) for specific services to attract new customers or run seasonal campaigns.
• Gift Cards: Trafft allows you to sell digital gift cards for your services. This is an excellent way to generate revenue and allow loyal customers to introduce your business to their friends and family.
• Customer Database: The platform automatically builds a database of your clients, including their contact details and booking history. This list is a valuable asset for your email marketing efforts and for understanding your customer base.

10. API and Connectors

For businesses with unique needs or developers on the team, Trafft’s API and connectors offer a powerful layer of flexibility to create custom workflows.

• API Access: Trafft provides API access (Application Programming Interface), which allows your developers to build custom integrations. This means you can programmatically pull Trafft data into your own applications or connect it with proprietary in-house software.
• Webhooks: You can configure webhooks to send real-time notifications to other applications whenever a specific event happens in Trafft (e.g., a new appointment is booked, a booking is rescheduled). This is useful for triggering complex, automated workflows.
• Zapier Connector: For those without coding skills, the native Zapier integration is extremely powerful. We used it to create a “Zap” that automatically added a new Trafft customer to our CRM and subscribed them to a specific email list in Mailchimp. This connects Trafft to thousands of other web applications, making the automation possibilities nearly endless.

Trafft Pricing

Trafft’s pricing is structured to support growth without nickel-and-diming on usage. Even the Free plan includes unlimited appointments for up to 5 users, so small teams can launch bookings, sync calendars, and send notifications at zero cost.

As needs expand, Starter adds multi-location, payments, analytics, and basic SMS—ideal for growing teams. Scaling unlocks advanced operations like WhatsApp reminders, recurring appointments, resources, webhooks/Zapier, custom roles, branding removal, and custom domain—perfect for agencies and multi-brand setups.

Enterprise layers dedicated account management and volume-based pricing for larger organizations. If unsure where to start, begin on Free to validate the booking flow, then upgrade when multi-location, invoicing depth, or automations become essential.

Plan	Monthly Pricing	Annual Pricing	Users
Free	₹0/mo	₹0/mo	5
Starter	Rs881.9/mo +VAT	₹703.6/mo + VAT	10
Scaling	₹3554.1/mo + VAT	₹2217.9/mo + VAT	15
Enterprise	From ₹22269.2/mo	From ₹17815.4/mo	50+

Notes and quick guidance:

• All plans support unlimited appointments; upgrade mainly for team size, locations, messaging volume, and advanced automation/branding.
• Starter fits small-to-mid teams needing multi-location, payments, analytics, and reviews.
• Scaling is best for agencies or multi-brand ops that need white-labeling, roles/permissions, resources, and integrations like Zapier/Webhooks.
• Enterprise suits larger teams requiring hands-on onboarding and tailored user-based pricing.

Trafft Alternatives

• Calendly — Widely adopted for individuals and teams with polished round-robin, pooled availability, and strong workflow automations for sales and customer teams.
• Acuity Scheduling — Service-focused with packages, memberships, gift cards, robust payments, and multi-calendar/time-zone support.
• SimplyBook.me — All-in-one booking system with a customizable booking site, advanced payments, memberships, and promotions.
• Setmore — Easy to start for SMBs; online bookings, reminders, and helpful integrations.
• TidyCal — Budget-friendly lifetime model; simple setup with collective and round-robin options for small teams.
• YouCanBookMe — Flexible, customizable booking pages and automated notifications; good fit for branding-focused small businesses.

Tool	Best for	Pricing notes	Team features	Calendar & Video
Trafft	Service businesses needing scheduling + payments + reminders in one	Free tier; paid plans scale by users/features	Multi-staff, multi-location, roles/permissions	Google/Outlook/Apple; Zoom/Google Meet
Calendly	Sales, CS, cross-functional teams needing polished routing	Tiered per-user pricing; advanced routing on higher tiers	Round-robin, pooled availability, routing forms	Broad integrations; strong team scheduling
Acuity Scheduling	Providers selling packages/memberships with strong payment flows	Tiered plans; verify current rates	Scales with multi-calendars	Calendar sync; video via integrations
SimplyBook.me	Businesses wanting booking site + payments + promos	Tiered by features/booking limits	Multi-user with roles	Calendar sync; video via integrations
Setmore	SMBs needing straightforward setup	Freemium; paid unlocks advanced features	Team scheduling, shared calendars	Calendar sync; channel integrations
TidyCal	Solopreneurs/small teams on tight budgets	Lifetime licenses; check current offers	Collective and round-robin basics	Google/Outlook; Zoom/Google Meet
YouCanBookMe	Small teams prioritizing customization and notifications	Per-user tiers	Team pages and assignment	Calendar sync; video via integrations

Quick picks:

• Need invoicing, deposits, refunds, and multi-location ops in one hub: Trafft.
• Want best-in-class routing and distribution for teams: Calendly.
• Sell packages/memberships with robust payments: Acuity Scheduling.
• Prefer a customizable booking site with promos and memberships: SimplyBook.me.
• On a strict budget or want lifetime access: TidyCal.
• Care most about customizable booking pages and reminders: YouCanBookMe.

Trafft Use Cases

1. Health & Wellness

Professionals in the health sector use Trafft to manage patient care and streamline administrative tasks.

• Clinics (Doctors, Dentists, Physiotherapists): For scheduling patient appointments, managing the availability of different practitioners, and sending confidential reminders to reduce missed appointments.
• Therapists & Counselors: For booking secure individual or group therapy sessions, processing payments discreetly online, and using custom forms for patient intake.
• Nutritionists & Dietitians: To schedule initial consultations, manage recurring client check-ins, and offer service packages (e.g., a 3-month meal plan program).

2. Beauty & Personal Care

This industry relies on precise scheduling for various services and technicians.

• Salons, Spas, and Barbershops: To manage appointments for different stylists or therapists, handle bookings for services with varying durations (e.g., haircut vs. coloring), and reduce costly no-shows with automated SMS reminders.
• Tattoo & Piercing Studios: For scheduling long, multi-hour sessions, requiring a deposit at the time of booking, and managing the specific schedules of in-demand artists.
• Massage Therapists: To allow clients to book different types of massages online, maintain client history, and facilitate easy rebooking for repeat customers.

3. Fitness & Sports

Trafft helps fitness professionals manage both individual clients and group classes.

• Personal Trainers: For allowing clients to book one-on-one training sessions, selling session packages, and syncing bookings with their personal calendars.
• Yoga, Pilates, & Dance Studios: To publish a weekly class schedule online, manage capacity limits for group classes, and sell memberships or multi-class passes.
• Sports Coaches: For scheduling private coaching, managing team practice times, and booking facilities like courts or fields.

4. Professional Services & Consulting

Consultants and advisors use Trafft to professionalize their client intake and meeting process.

• Business Consultants & Life Coaches: To schedule discovery calls, client meetings, and strategy sessions with automatic Zoom or Google Meet link generation.
• Financial Advisors & Accountants: For booking client reviews and tax preparation appointments, and using the custom form builder to collect necessary financial documents beforehand.
• Law Firms: To allow potential clients to book initial consultations, manage appointments across multiple attorneys, and send automated reminders for court dates or meetings.

5. Education & Tutoring

The platform is ideal for managing students, classes, and educational resources.

• Tutors & Language Instructors: For booking individual or small group lessons, accepting upfront payment for sessions, and managing a recurring schedule of weekly classes.
• Music Schools: To coordinate student lessons with different instructors and manage the booking of limited resources like practice rooms or specific instruments.
• Driving Schools: For scheduling in-car driving lessons and classroom theory sessions, ensuring no double-bookings for instructors or vehicles.

Trafft WordPress Plugin

Trafft offers a free WordPress plugin that embeds your Trafft booking form directly into any WordPress page, letting visitors book appointments 24/7 without leaving the site. It’s essentially a bridge to the Trafft SaaS account—so configuration, services, staff, locations, payments, and reminders are all managed in Trafft, while WordPress handles display and conversion on your site.

Key Capabilities

• Embeddable booking form via Gutenberg block or popular page builders (e.g., Elementor)
• Real-time availability with time zone auto-detection
• Multi-staff, multi-location selection (if enabled in your Trafft account)
• Custom fields/intake forms, group bookings, recurring sessions
• Integrated payments (Stripe, PayPal, Square, Mollie, Authorize.net) and deposits
• Automated email/SMS/WhatsApp reminders, branded notifications
• Zoom/Google Meet auto-link generation
• Multilingual booking page, branding controls on higher plans

How We Use It (DroidCrunch)

• Embedded a services widget on WordPress landing pages for discovery calls and paid audits
• Used conditional custom fields to collect tool stacks and goals upfront
• Enabled deposits for premium sessions to reduce no-shows
• Connected Zoom for vendor demos and Meet for internal syncs
• Added analytics pixels to attribute bookings to campaigns

Setup Guide (Step-by-Step)

1. Create or sign in to a Trafft account and set up services, staff, locations, and working hours.
2. Configure payments, deposits, and reminders in Trafft; connect calendars and video apps.
3. Install and activate the “Booking System Trafft” plugin in WordPress.
4. Open the Trafft plugin settings in WordPress and link your Trafft booking domain (e.g., yourbusiness.trafft.com).
5. Create or edit a page and add the Trafft block/widget.
6. (Optional) Preselect service/employee/location to tailor the form for that page.
7. Publish and test the full booking flow (including emails, ICS, and payment).

What makes Trafft stand out?

Trafft truly stands head and shoulders above competitors by unifying scheduling, payments, invoicing, and multi-channel reminders into one streamlined hub—while keeping appointments unlimited, even on the free tier.

Unlike other offerings, Trafft shines with deposits, refunds, branded invoices, multi-location controls, and granular roles that scale cleanly from solo operators to agencies and multi-brand teams. The superior dashboard provides real-time visibility into occupancy, revenue, and service performance, turning scheduling data into clear operational decisions.

Where others fall short, this product excels with WhatsApp/SMS/email automations, two-way calendar sync (Google/Outlook/Apple), and native Zoom/Google Meet links that reduce friction and no-shows. Boasting white-label options, custom domains, API, webhooks, Zapier, resources, and a customizable booking site, it’s in a league of its own for advanced, yet practical operations. The exceptional value—no per-booking fees plus a genuinely useful free plan—places Trafft a cut above the rest.

FAQs

Conclusion

To prepare this Trafft review, our team at DroidCrunch conducted extensive hands-on testing. We analyzed each feature, compared its performance against leading alternatives, and scrutinized its pricing structure to provide you with a comprehensive and reliable overview.

After our thorough analysis, we can confidently say that Trafft is a top-tier appointment scheduling solution for 2025. Its blend of powerful features, an intuitive interface, and scalable pricing makes it a formidable choice for any service business looking to streamline operations.

While the free plan is a great entry point, the true power of Trafft is unlocked in its paid plans, which can significantly reduce administrative work, minimize no-shows, and improve your bottom line. If you’re ready to automate your booking process and elevate your client experience, Trafft is an investment well worth considering.